Judi Virgulak, founder and president of JumarMarketing, LLC, recently spoke to Fairfield County Business Journal on how businesses can use a combination of tools to stand-out from their competitors and be found online.

“You’ve got to make sure you’re using your budget to the best of its potential,” said Judi Virgulak. “In order to be effective you have to do your research and find out who you’re competing against, understand the pricing model and how bidding works, and have a focused and relevant message.”

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